Giving back to our community and to the wider world is part of who we are as people and as a company. It’s been our honor and privilege to support organizations doing good works such as the Thanks Mom & Dad Fund, a charity created specifically to honor parents, grandparents, and mentors by supporting programs and […]
Collaboration Works: Part 2 of 2 Does It Take a Village? You Bet! We approach each unique property development opportunity with the same strategic insights. We help you, who may be an outsider to the local market where you’re building, make strategic connections with essential insiders. With insiders embracing your vision, you’ll have authentic fans […]
Collaboration Works, Part 1 of 2: Because What You’re Really Developing is Relationships. Many developers count on us not only to fine-tune land use plans and develop marketing strategies, but also to help cultivate essential relationships. During a recent site visit, the developer of a master-planned active adult community welcomed us warmly, hosted us at […]
2019 marks the 75th Anniversary of the International Builders’ Show (IBS), an annual conference and expo presented by the National Association of Home Builders (NAHB). The Show is the largest in the world of its kind. Thousands of home building industry professionals from around the globe will gather for the expo and for several days […]
With the growing emphasis on social networking sites, it can be confusing which ones to point your marketing dollars to. In today’s fast-paced world, some of these sites can go in and out quickly, but Pinterest seems to be here to stay. If used correctly, Gilbert & Sheppard Group recommends using the site to target a market where photos pinned to your website can quickly go viral.
We all know the saying “there’s strength in numbers.” This is especially true for women business owners working in traditionally male-dominated industries like residential construction. Kerrie Gilbert and Betsy Sheppard knew they were pioneers when they launched Gilbert & Sheppard Group to focus on marketing home builders and new home communities, with a special emphasis […]