Collaboration Works: Part 2 of 2
Does It Take a Village? You Bet!
We approach each unique property development opportunity with the same strategic insights. We help you, who may be an outsider to the local market where you’re building, make strategic connections with essential insiders. With insiders embracing your vision, you’ll have authentic fans during the long-term build out. It takes effort – on our part and yours – but it pays off magnificently. It also leads to collaboration-driven innovation like an onsite wellness center co-branded with a local fitness franchise. Or an after-school program staffed by volunteers from your community.
Here are Gilbert & Sheppard’s Top Tips for Collaborative Development:
Think beyond the numbers. A property development deal isn’t just the dollars or the square footage. It’s the relationships you establish – the people who will be impacted by your project, the people who know the local culture, and the people you need in your corner to achieve success.
Know your influencers. Spend quality time at the diner or coffee shop getting to know the locals. Talk about your plans and start to identify advocates. After all, the best kind of influencer we know is the kind with a coffee pot and a couple of tuned-in neighbors.
Find the right partner. Whether you’re planning a project in a small town or in a large urban area, you need eyes, ears and boots in the field. Look carefully for a development partner that can help you reach the decision-makers who have your project’s fate in their hands.
Is this the way you think, too? We’d love to hear how it’s working for you! Let’s talk!